Veille Environnementale

Startup Aims to Get People in the 'Habit' of Eating What Their Bodies Truly Crave

"Created by Plum Organics founder and CEO Neil Grimmer, Habit – which launches in January – guides users toward optimal health and wellbeing by creating a personal nutrition blueprint for each user. Unlike generic, one-size-fits-all eating fads, Habit develops nutrition recommendations based on an individual’s unique biology, metabolism and personal goals, then helps users reach their health goals by delivering fresh, personalized meals to their doorstep, and supporting through one-on-one wellness…


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